AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps in Belgium: Q4 2025 Performance
Explore the performance trends of the top consumer finance apps in Belgium during Q4 2025, with insights on downloads, revenue, and active users.
In the fourth quarter of 2025, the consumer finance app market in Belgium saw notable activity, with several apps showing varied trends in downloads, revenue, and active user numbers. This analysis, based on Sensor Tower data, highlights the performance of the top five apps in this category.
Splitwise from Splitwise, Inc. experienced a significant rise in weekly revenue towards the end of the quarter, peaking at approximately $3.1K in the last week of December. Downloads followed a similar upward trend, reaching 3.1K in the same period. Meanwhile, weekly active users fluctuated but ended the quarter strongly at 153K.
YNAB by You Need A Budget LLC maintained steady weekly revenue, peaking at $1.1K in mid-December. Downloads showed a gradual increase, culminating in 229 by the end of December. Active users saw an increase from 1K to 1.1K over the quarter.
The Expense & Budget App: Spendee showed consistent performance with a peak in revenue of $990 in the last week of December. Downloads increased to 418 by the end of the quarter, while active users rose steadily to 1.4K.
Finary: Budget & Money Tracker saw a notable jump in downloads, reaching 718 in the final week. Revenue peaked at $1.3K in late October, while active users ended the quarter at 8.4K, reflecting a strong finish.
Lastly, Bilance - Your Money & Budget showed the most dramatic increase in downloads, spiking to 595 at the end of December. Revenue also rose, peaking at $893, demonstrating a robust close to the year.
These insights reveal dynamic trends within Belgium's consumer finance app sector, with each app showing unique patterns in user engagement and monetization. For more detailed analytics and insights, visit Sensor Tower's platform.
