Top 5 Books Apps Performance on Unified Platform in New Zealand Q4 2025

In the fourth quarter of 2025, the top books applications in New Zealand showcased varying performance metrics on a unified platform, combining data from both iOS and Android. Here’s a detailed look at the trends for each app, based on insights from Sensor Tower:

Audible: Audiobooks & Podcasts saw a consistent weekly revenue, peaking at around $34K in mid-December. Weekly downloads started at 1.5K and saw a gradual increase, reaching over 2.5K by the end of December. Active users fluctuated, starting at approximately 111K and closing the quarter with around 103K.

GoodNovel - Booktok, Stories experienced a rise in weekly revenue, ending the quarter at about $11.7K. Downloads increased significantly towards the end of December, reaching 894. Active users grew steadily, ending the year with around 7.5K.

Galatea: Books & Audiobooks had a modest revenue increase, ending December slightly above $4K. Downloads were relatively low, but saw a boost to 506 in the last week of the year. Active users showed a slight increase, ending at approximately 1.5K.

Novellair faced a decline in downloads throughout the quarter, with a slight recovery to 83 by year-end. Revenue saw fluctuations, closing at $3.5K. Active users remained stable, finishing at about 1.2K.

Wattpad - Read & Write Stories showed a gradual increase in weekly downloads, peaking at 529 during the Christmas week. Revenue fluctuated, ending December near $1.8K. Active users remained stable, closing the quarter at around 5.3K.

These insights highlight the dynamic nature of the books app market in New Zealand. For more in-depth analysis, visit Sensor Tower.