AI Insights · Timothy · January 2026
Top 5 Beauty Retail Apps in Serbia: Q4 2025 Performance
Explore the performance trends of the top beauty retail apps in Serbia during Q4 2025, highlighting download trends and user engagement.
In the fourth quarter of 2025, Mein dm showed a consistent pattern in weekly downloads, starting at about 9.3K and peaking at 12.5K in early October before stabilizing around 8.3K towards the end of the quarter.
Oriflame experienced modest download numbers, beginning with 94 and reaching a high of 186 in mid-November, then gradually decreasing to 80 by the end of December.
Alexandar Cosmetics maintained a steady download rate throughout the quarter, fluctuating between 81 and 126, with a slight peak in mid-October.
Gold Apple: beauty store saw an increasing trend in downloads, starting from 84 and climbing to 139 by the end of December, indicating growing interest.
Rossmann downloads fluctuated throughout the quarter, starting at 78 and peaking at 114 in early December, with a noticeable dip towards the end of the year.
This data, sourced from Sensor Tower, highlights the dynamic landscape of beauty retail apps in Serbia. For more detailed insights, visit Sensor Tower's platform.
