AI Insights · Timothy · January 2026
Top 5 Beauty Retail Apps on Unified Platform in Oman Q4 2025
Explore the performance of the top beauty retail apps in Oman for Q4 2025, highlighting download and active user trends from Sensor Tower data.
In the fourth quarter of 2025, the beauty retail app market in Oman showcased varied performance across the top applications, as measured by Sensor Tower.
Sephora UAE: Beauty & Makeup experienced a notable increase in weekly downloads, beginning at approximately 7.2K and peaking at 15.9K by late November. Active users also followed an upward trajectory, starting at 24.3K and reaching a high of 37.4K towards the end of the quarter.
For Nice one | نايس ون, weekly downloads saw a modest rise from 1K to about 2K in November. Active users mirrored this growth, moving from 5.2K to approximately 6.6K in the same period.
Almajed Oud | الماجد للعود saw a fluctuating download pattern, with a significant spike to over 2K in late October, before settling around 500 by year's end. Active users increased steadily, reaching about 11.9K in early December.
ريف | REEF had a stable download trend, maintaining numbers around 500 to 900 throughout the quarter.
Junaid Perfumes جنيد للعطور saw a gradual rise in downloads, from a low of 12 in early October to nearly 1K by the end of December.
These insights from Sensor Tower provide a snapshot of the dynamic beauty retail app landscape in Oman. For more detailed data and analysis, visit Sensor Tower's platform.
