AI Insights · Timothy · January 2026
Top Beauty Retail Apps in Lithuania: Q4 2025 Performance
Explore the performance trends of the top beauty retail apps in Lithuania during the fourth quarter of 2025, based on Sensor Tower data.
In the fourth quarter of 2025, the top beauty retail applications in Lithuania demonstrated varied performance trends on a unified platform. Based on data from Sensor Tower, here's a closer look at these apps.
Douglas - Parfüm & Kosmetik saw a notable increase in weekly downloads, peaking at around 6.8K in early December. The active user base showed fluctuations, with numbers reaching over 32K in late November before ending the quarter at approximately 27K.
Notino: profumi e cosmetici experienced a significant rise in downloads in late November, reaching 2.8K. Active users peaked at nearly 7.9K during the same period, indicating increased engagement.
Drogas maintained a steady download rate throughout the quarter, with numbers consistently around the 600-1K range, showcasing stable user interest.
MAKEUP - Beauty without limits exhibited a gradual increase in both downloads and active users. Downloads reached a high of 272 in early December, while active users grew steadily, peaking at over 2.2K.
Finally, Mein dm had modest download figures, with a slight peak of 134 in early December. Active users remained relatively stable throughout the quarter, averaging around 1.9K.
For more detailed insights and data, visit Sensor Tower's platform.