Top 5 Art Games Performance in New Zealand Q4 2025

In the fourth quarter of 2025, New Zealand saw notable trends in the art games category across a unified platform, combining both iOS and Android data.

Happy Color by Numbers Game, published by X-Flow, experienced a peak in weekly revenue of around $143 in late December. Downloads showed an initial spike in early October at approximately 4.7K, followed by a steady decline and a slight resurgence at the end of December with 2.2K. Active users increased towards the end of the quarter, reaching about 13.4K.

Color by Number：Coloring Games from Wildlife Studios maintained a consistent weekly revenue, peaking at $534 in late November. Weekly downloads fluctuated, with a high of 4.1K at the start of the quarter, tapering to around 2.4K by December's end. Active user numbers rebounded from a mid-quarter dip, closing the quarter at roughly 6.6K.

MWM's Color Pop AI - Coloring Book saw its highest weekly revenue of $911 in late December. Downloads peaked at 3.7K in early December, before declining to 851 by the end of the month. Active users followed a similar trajectory, with a peak in early December at 7.6K, ending the quarter at about 3.7K.

Woodturning 3D by Voodoo demonstrated a modest revenue increase, reaching $81 by late December. Downloads gradually increased throughout the quarter, peaking at 1.4K. The app's active users rose steadily, ending the year with approximately 4.2K.

Finally, Color Oasis - Color by Number from Talefun saw an erratic revenue pattern, peaking at $126 in late December. Downloads were highest at 3.8K in mid-October, with a decline towards the end of the quarter. Active users showed a high of 7.9K in mid-October, stabilizing around 4.5K by the year's end.

These insights, sourced from Sensor Tower, offer a snapshot of the art games landscape in New Zealand, reflecting user engagement and revenue trends across the quarter. For more detailed analysis, visit Sensor Tower's platform.