Q4 2025 Performance of Top Apparel Apps in Ukraine

In the fourth quarter of 2025, the performance of the top apparel applications in Ukraine on a unified platform showed varied trends in weekly downloads and active users, as reported by Sensor Tower.

Sinsay - moda i zakupy online demonstrated a steady pattern in weekly downloads, peaking at around 38.9K in late November. However, there was a noticeable decline towards the end of December, with downloads falling to approximately 25.9K. The app maintained a strong user base with weekly active users consistently above 1.2M, closing the quarter at about 1.36M.

For Answear - online fashion shop, weekly downloads surged in early November, reaching nearly 19.9K, before experiencing a downturn to around 6.9K by the end of December. Active user figures mirrored this trend, growing from 180K in early October to a peak of about 264K in late November, before settling at approximately 229K.

Kasta – SuperAPP saw a significant spike in downloads during early December, hitting 28K, before dropping to 8.7K by the end of the month. Its weekly active users fluctuated but ended the quarter on a high note, increasing from 357K to over 362K.

SHEIN - Shopping Online experienced a declining trend in downloads throughout the quarter, starting at 21.3K and reaching a low of 3.7K in late December, with a slight recovery to 14K in the final week. Active users remained relatively stable, fluctuating between 119K and 148K.

INTERTOP: Online Shopping showed a notable increase in downloads in late November, peaking at 21.8K, before declining to 9.1K by the end of December. The app's active user count started at 244K and fluctuated throughout the quarter, ending with around 189K.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the apparel app market in Ukraine. For more detailed analytics, visit Sensor Tower's platform.