Top 5 Apparel Apps on Unified Platform in Netherlands Q4 2025

The fourth quarter of 2025 saw varied performance among the top apparel applications on a unified platform in the Netherlands. Data from Sensor Tower provides insights into these trends.

SHEIN - Shopping Online experienced a gradual decline in weekly downloads, starting at approximately 25K and dipping to about 10.8K by the end of December. Its weekly active users also showed a downward trend, decreasing from around 1.6M to 1.3M over the quarter.

Zalando – Online fashion had a more fluctuating performance in weekly downloads, peaking at nearly 18.7K in late November before falling to 8.8K by the end of the year. Weekly active users rose in November to a high of approximately 1.35M before settling around 1.02M.

C&A Mode Online Shop saw an initial surge in weekly downloads, peaking at 27K, but these numbers tapered off to about 3.3K by the end of December. Weekly active users varied throughout the quarter, reaching a high of 229K in November before dropping to 163K.

Takko Friends experienced a peak in weekly downloads at 17K in late November, though this declined to 3.1K by December's close. Active users increased steadily from 75K to over 100K before declining slightly towards the end of the quarter.

ZARA had relatively stable weekly downloads, with a notable peak of 15.2K in late November and a slight decrease to 6K by the end of December. Weekly active users exhibited a slight decline, ending the quarter at approximately 177K.

For more detailed insights and data, visit Sensor Tower's platform.