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AI Insights · Timothy · January 2026

Top 5 Apparel Apps in Latin America: Q4 2025 Performance

Explore the performance trends of the top 5 apparel apps in Latin America during Q4 2025, highlighting downloads and active user statistics from Sensor Tower.

Top 5 Apparel Apps in Latin America: Q4 2025 Performance

In the fourth quarter of 2025, the top apparel applications in Latin America showed varied performance on the unified platform, with data sourced from Sensor Tower.

SHEIN - Shopping Online maintained a strong presence with weekly downloads peaking at 1.6M in early October. However, a downward trend was observed towards the end of the quarter, dropping to approximately 928K by the end of December. Weekly active users remained robust, peaking at around 129M in mid-November, before slightly declining to 112M by the quarter's end.

adidas: Shop Shoes & Clothing experienced a significant spike in weekly downloads, reaching a high of 238K in late November. Active users followed a similar pattern, with numbers increasing to over 5.8M during the same period, indicating heightened user engagement.

Nike App: Roupas, Tênis e mais saw a notable rise in weekly downloads, peaking at 182K in early November. Active users also climbed, reaching over 2.1M by late November, reflecting increased user interest and activity.

Lojas Renner - Comprar Roupas showed steady growth in downloads with a peak of 109K in mid-December. Active users consistently increased, reaching over 9.1M by the end of November, demonstrating sustained user engagement.

C&A: Comprar Roupas experienced a steady increase in downloads, culminating at over 120K in early December. Active users also rose, peaking at nearly 3.5M in mid-December, indicating a positive trend in user base expansion.

For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026