AI Insights · Timothy · January 2026
Top 5 Apparel Apps in Latin America: Q4 2025 Performance
Explore the performance trends of the top 5 apparel apps in Latin America during Q4 2025, highlighting downloads and active user statistics from Sensor Tower.
In the fourth quarter of 2025, the top apparel applications in Latin America showed varied performance on the unified platform, with data sourced from Sensor Tower.
SHEIN - Shopping Online maintained a strong presence with weekly downloads peaking at 1.6M in early October. However, a downward trend was observed towards the end of the quarter, dropping to approximately 928K by the end of December. Weekly active users remained robust, peaking at around 129M in mid-November, before slightly declining to 112M by the quarter's end.
adidas: Shop Shoes & Clothing experienced a significant spike in weekly downloads, reaching a high of 238K in late November. Active users followed a similar pattern, with numbers increasing to over 5.8M during the same period, indicating heightened user engagement.
Nike App: Roupas, Tênis e mais saw a notable rise in weekly downloads, peaking at 182K in early November. Active users also climbed, reaching over 2.1M by late November, reflecting increased user interest and activity.
Lojas Renner - Comprar Roupas showed steady growth in downloads with a peak of 109K in mid-December. Active users consistently increased, reaching over 9.1M by the end of November, demonstrating sustained user engagement.
C&A: Comprar Roupas experienced a steady increase in downloads, culminating at over 120K in early December. Active users also rose, peaking at nearly 3.5M in mid-December, indicating a positive trend in user base expansion.
For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.