AI Insights · Timothy · January 2026
Top 5 Apparel Apps on Unified Platform in Finland Q4 2025
Discover the performance trends of the top 5 apparel apps in Finland during Q4 2025, highlighting downloads and active user metrics from Sensor Tower.
In the fourth quarter of 2025, several apparel applications demonstrated notable performance trends in Finland, as revealed by Sensor Tower data.
Lindex showcased a fluctuating trend in weekly downloads, peaking at 7.4K during the week of November 24. The app's weekly active users steadily increased, reaching 53.3K by the end of December.
Zalando – Online fashion maintained a consistent rise in downloads, hitting a high of 5.2K in late November. Active users saw a significant climb, peaking at 273.6K in the same period before a slight decline towards the year's end.
SHEIN - Shopping Online experienced a downward trend in downloads, starting from 3.5K in early November to just over 1K by late December. The active user base also saw a decrease, from a high of 100.4K in late November down to 69.6K at quarter's close.
H&M reported a notable increase in downloads mid-quarter, peaking at 2.9K in late November. Active users increased steadily, reaching a peak of 57.8K in the same timeframe.
Boozt.com saw a gradual increase in downloads, with a high of 2.2K in the week of November 24. The app's active users also grew, peaking at 9.4K around the same period.
For more detailed insights and data, visit Sensor Tower's platform.
