Top 5 Apparel Apps Performance in Brazil Q4 2025

In the fourth quarter of 2025, the top five apparel applications in Brazil on the unified platform showed varied performance trends. According to data from Sensor Tower, these apps experienced fluctuations in downloads and active users.

SHEIN - Shopping Online saw a significant number of weekly downloads, starting at 380K in early October and peaking at 556K by November 3. However, there was a decline towards the end of the quarter, ending at approximately 300K. The app maintained a strong active user base, with numbers ranging from 62M to 70M, peaking mid-quarter.

The Nike App: Roupas, Tênis e mais experienced a peak in weekly downloads at 181K by early November, followed by a gradual decline to around 44K by the end of December. Active users also peaked at 2.2M in late November, before decreasing to under 1M by the end of the quarter.

Lojas Renner - Comprar Roupas showed consistent weekly download growth, reaching a high of 103K in mid-December. The app's active users increased steadily, peaking at 9M in late November before seeing a slight decline.

C&A: Comprar Roupas showed an upward trend in weekly downloads, culminating at 120K in early December. Active users for C&A rose to nearly 3.5M by mid-December, indicating a positive engagement trend.

Finally, Riachuelo - Roupas e compras also experienced an increase in weekly downloads, peaking at 86K in mid-December. Active users topped 4.7M in late November, showcasing strong user retention.

For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.