Top 5 Apparel Apps in Austria Q4 2025: Unified Platform Insights

In the fourth quarter of 2025, the top apparel applications on a unified platform in Austria showed varied performance trends. Here's a closer look at the data provided by Sensor Tower.

SHEIN - Shopping Online had a fluctuating download pattern, starting with 7.6K downloads at the beginning of the quarter and peaking at 8.6K in mid-October. However, there was a noticeable decline towards the end of December, ending at 4.7K downloads. Active users for SHEIN remained relatively stable, starting at 461K and experiencing a slight increase to 524K in late October, before closing the quarter at 470K.

Takko Friends saw a significant spike in downloads in late November, reaching 12.4K, before tapering off to 2.6K by the end of December. Active users showed an upward trajectory, peaking at 122K in early December, although there was a slight dip to 82K by the quarter's end.

C&A Mode Online Shop experienced a surge in downloads around mid-November, achieving 12.5K, before falling to 2.9K in the last week of December. Active users increased notably in late November, reaching 130K, and maintained a steady level around 92K by the end of the quarter.

Zalando – Online fashion showed a steady increase in downloads throughout November, peaking at 9.5K, and concluded the quarter with 4.5K. Active users rose significantly in late November to 594K, but decreased to 369K by the end of December.

Finally, DEICHMANN Schuhe had a consistent download pattern, with a peak of 8.3K at the start of the quarter and a gradual decline to 2.3K by the end of December. Active user numbers started at 15.9K and decreased to 8.7K over the quarter.

For more detailed insights and data, visit Sensor Tower's platform.