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AI Insights · Timothy · January 2026

Top 5 Word Puzzle Games on iOS in the US: Q4 2025 Performance

Explore the performance trends of the top 5 word puzzle games on iOS in the US during Q4 2025, highlighting downloads, revenue, and active users.

Top 5 Word Puzzle Games on iOS in the US: Q4 2025 Performance

In the fourth quarter of 2025, the word puzzle genre on iOS in the United States saw varied performance among its top applications. Here's a closer look at the trends for each of the top five apps, based on data from Sensor Tower.

Word Search Explorer® from PlaySimple Games Pte Ltd experienced fluctuations in its metrics. Weekly downloads peaked at around 289K in early November, while weekly revenue reached its highest at approximately $17.5K. Active users saw a decline, starting the quarter at 579K and dropping to about 490K by the end.

NYT Games: Wordle & Crossword, published by The New York Times Company, maintained a strong presence with consistent weekly active users around the 8 million mark. The app's revenue increased significantly towards the end of the quarter, peaking at roughly $1.5M in late December.

Zen Word® - Relax Puzzle Game from Oakever Games showed growth in downloads and active users. Downloads surged to approximately 149K by the end of December, and active users increased to around 720K. However, weekly revenue showed a gradual decline, ending the quarter at about $70K.

Crossword Go! by PlaySimple Games Pte Ltd saw a notable rise in downloads, reaching up to 94K in mid-December. Revenue also climbed steadily, peaking at around $15.8K. Active users followed this upward trend, concluding the quarter with approximately 137K.

Finally, Wordscapes: Word puzzle game by PeopleFun, Inc. maintained stable revenue, averaging around $380K in late December. Downloads showed a peak of approximately 54K in the final week, while active users fluctuated, ending the quarter at about 2.5 million.

For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026