AI Insights · Timothy · January 2026
Top Word Puzzle Games on iOS in Latin America: Q4 2025
Explore the performance trends of the top word puzzle games on iOS in Latin America during Q4 2025, focusing on downloads, revenue, and active users.
In the fourth quarter of 2025, the iOS word puzzle game landscape in Latin America saw intriguing trends across the top five applications. Here's a look at how these games performed in terms of weekly downloads, revenue, and active users.
Words of Wonders: Crossword from FUGO BILISIM TEKNOLOJILERI VE YAZILIM TICARET ANONIM SIRKETI showcased a strong presence with weekly downloads climbing steadily, peaking at around 34.2K in late December. Revenue fluctuated throughout the quarter, reaching a high of approximately $2.4K in mid-October. Active users remained robust, gradually increasing from 432K to about 448K by the end of December.
NYT Games: Wordle & Crossword by The New York Times Company experienced a surge in active users, starting at 8K and ending at over 13.2K. Weekly downloads saw a significant rise in December, culminating at around 3.8K. Revenue also showed a positive trend, closing the quarter at approximately $1.5K.
Word Search Colorful from Wixot Game maintained a stable revenue stream, hovering around $1K throughout the quarter. Downloads experienced an upward trajectory, reaching nearly 2K by the end of December. Active users showed a slight decline initially, but stabilized around 13.8K towards the quarter's end.
Word Connect ¤ by ZenLife Games Pte. Ltd. saw a decrease in weekly downloads, from 2.5K in late September to just under 1.2K by the end of December. However, revenue picked up in the final week, hitting around $1K. Active users fluctuated, starting at 7.8K and ending at 5.9K.
Lastly, Scrabble® GO – Fun with Words! from Scopely, Inc. recorded a consistent number of downloads, peaking at 3.9K in mid-November. Revenue remained relatively stable, closing the quarter at approximately $664. Active users increased from 8.1K to nearly 10K by late December.
These insights from Sensor Tower highlight the dynamic nature of the word puzzle game market in Latin America. For more detailed analytics and data-driven insights, Sensor Tower remains a valuable resource.
