Top 5 Shopping Apps on iOS in South Africa - Q4 2025

In the fourth quarter of 2025, the shopping app landscape on iOS in South Africa saw significant activity, with Temu: Shop Like a Billionaire leading the charge. Weekly downloads for Temu fluctuated, peaking at around 41K in early November, while weekly active users rose steadily, culminating at approximately 1.3M by the end of December.

SHEIN - Shopping Online experienced a decline in downloads throughout the quarter, starting at 22K in early October and dropping to 12.7K by the end of December. Active users mirrored this trend, decreasing from 1.7M to 1.3M over the same period.

The bash™ app showed a positive trend in downloads, reaching a high of 28.8K in early December. Active users also increased significantly, peaking at 565K in late November before stabilizing around 416K by the end of the year.

Amazon Shopping demonstrated a mixed performance, with downloads starting at 31K in late September, declining mid-quarter, and then stabilizing. Active users saw a steady rise, reaching 225K by late November.

Finally, Pick n Pay asap + SmartShopper saw consistent download numbers, ending the quarter with around 7.3K. Active user numbers fluctuated but showed an overall increase, peaking at 173K in late December.

This data, sourced from Sensor Tower, highlights the dynamic nature of the shopping app market in South Africa. For more detailed insights, visit Sensor Tower.