Top 5 Shopping Apps on iOS in Kenya Q4 2025

In the fourth quarter of 2025, the performance of the top shopping apps on iOS in Kenya showcased diverse trends in terms of downloads, revenue, and active users. This analysis, derived from Sensor Tower data, provides insights into the performance of these apps, offering a glimpse into the digital shopping landscape.

Episode: Reality Stars experienced fluctuations in its weekly revenue, peaking at around $132 in early December before declining to $11 by the end of the month. Downloads started at 67 in early December, dropping to zero by the month's end. Active users decreased from 54 to 18 over the same period, indicating a waning user engagement.

Sneakers Drops: Release＋Raffle maintained a relatively stable weekly revenue, reaching a high of $51 in mid-October before settling around $10 by the end of December. Active users started at 43 and slightly decreased to 32 by the end of the quarter.

Style DNA: AI Color Analysis showed a varied revenue trend, with a notable peak of $71 in early October. Weekly downloads saw a significant increase to 55 mid-October, while active users reached 41 before stabilizing at 29 by the end of December.

Treats Card saw its weekly revenue peak at $90 in early December, although there were no downloads recorded during the period, reflecting a reliance on existing users.

Finally, Think Dirty – Shop Clean maintained steady active user engagement of about 79 throughout the quarter. Revenue peaked at $20 in early December, showing moderate monetary engagement from its user base.

For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.