Top 5 iOS Shopping Apps in Europe: Q4 2025 Performance

In the fourth quarter of 2025, the performance of shopping apps on the iOS platform in Europe showcased diverse trends in downloads, revenue, and active users. Here’s a look at how the top five apps fared during this period, based on data from Sensor Tower.

Episode: Reality Stars demonstrated a remarkable increase in weekly revenue, starting from around $5.3K in early October and peaking at nearly $56.7K by the end of December. Downloads also surged dramatically, reaching 19.4K in the last week of December, while active users climbed steadily from about 7.8K to over 27.2K.

Style DNA: AI Color Analysis experienced fluctuations in revenue, with a peak of $6.7K in late December. The app saw a varied download pattern, beginning with 2.1K and ending the quarter at 3.5K. Active users followed a similar trend, peaking at 4K in the final week.

Souk - Vintage Deal Alerts maintained a consistent revenue stream, with earnings hovering around $3.9K at the start and ending with $1.3K in early December. Downloads showed a significant decrease, dropping from 1.3K to 316.

Think Dirty – Shop Clean saw a steady revenue flow, starting at $2.6K and ending slightly higher at $1.7K. Downloads decreased significantly throughout the quarter, from 731 to just 93, while active users dropped from 3.3K to 1.7K.

Grocery List - Listonic displayed a stable performance, with revenue ranging from $2.2K to $2.1K. Downloads increased towards the end of the quarter, reaching 8.9K, and active users remained strong, peaking at over 405K.

For more insights and detailed analytics on app performance, visit Sensor Tower.