Top 5 iOS Shopping Apps in Bulgaria: Q4 2025 Performance

In the fourth quarter of 2025, Episode: Reality Stars by Episode Interactive showed fluctuating metrics on the iOS platform in Bulgaria. Weekly revenue started at around $193, dipping to $57 mid-month before ending December at $100. Downloads began at 112, decreasing to 11 mid-month, then recovering to 72. Active users followed a similar trend, starting at 82, dropping to 27, and closing the month at 62.

Style DNA: AI Color Analysis from AI Style by DNA S.L. experienced a steady climb in revenue, peaking at $66 in early December, with a slight dip to $42 by month-end. Downloads were inconsistent, peaking at 69 in October and closing December with 55. Active user numbers followed a positive trend, rising to 81 in late December.

Snickers Drops: Release＋Raffle maintained stable revenue, with a noticeable spike to $54 in late December. Downloads varied, peaking at 37 in early December. Active users remained relatively stable, showing a slight decline from 374 to 331 across the quarter.

FLYP – Fashion Design Studio from FLYP LTD saw modest revenue growth, reaching $16 at the end of December. Downloads were minimal, with a peak of 9 in early October. Active users remained consistent, fluctuating slightly around the mid-40s.

Finally, Think Dirty – Shop Clean by Think Dirty Inc. had a varied revenue stream, peaking at $29 at the start of December. Downloads were sporadic, with a peak of 14 in October. Active users fluctuated, peaking at 19 in October before settling at 6 by the end of December.

These insights are based on data from Sensor Tower, offering a detailed look at the app performance trends in Bulgaria for Q4 2025. For more in-depth analysis, visit Sensor Tower's platform.