AI Insights · Timothy · January 2026
Top 5 Season Pass Games on iOS in the UK: Q4 2025 Performance
Explore the performance trends of the top 5 season pass games on iOS in the UK during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, the top-performing season pass games on iOS in the United Kingdom showed interesting trends in downloads, revenue, and active users. Here’s a closer look at how each app performed according to data from Sensor Tower.
Clash Royale from Supercell saw weekly revenue peak at approximately $983K in early October. The game experienced a steady decline in downloads, starting at 93K in late September and dropping to 25K by the end of December. Active users began at 1.6M and decreased to 1.2M by the end of the quarter.
Township by Playrix had a more stable revenue trend, peaking at $477K in late October. Downloads decreased from 44K in October to 22K in early December, before rebounding to 44K by the end of the month. Active users started at 374K and ended at 332K.
Kingshot from Century Games Pte. Ltd. showed strong revenue growth, reaching $683K in the last week of December. Downloads decreased steadily from 29K in September to 14K in early December, but surged to 54K by the end of the quarter. Active users fluctuated, starting at 121K and ending at 99K.
Hole.io by Voodoo maintained modest revenue levels, with a peak of $4.2K in the final week of December. Downloads rose from 15K at the start of October to 34K by the end of December. Active users increased from 120K to 111K over the quarter.
Finally, Whiteout Survival also from Century Games Pte. Ltd., enjoyed a revenue peak of $465K in the week of December 22. Downloads climbed from 18K in late September to 48K by the end of December. Active users showed a recovery trend, starting at 133K, dipping to 86K, and then rising to 109K by the quarter's end.
These insights reflect the dynamic landscape of gaming on iOS and provide valuable benchmarks for developers and marketers. For more detailed analysis and data, visit Sensor Tower.