AI Insights · Timothy · January 2026
Top 5 iOS Reference Apps in Switzerland: Q4 2025 Performance
Explore the performance of the top 5 reference apps on iOS in Switzerland during Q4 2025, highlighting trends in downloads, revenue, and active users.
In the final quarter of 2025, the Voice Translator: AI Translate app by BPMobile saw a gradual decline in weekly revenue, starting at approximately $4.4K and ending around $2.4K. Weekly downloads fluctuated, peaking at 619 before settling at 280 by the end of December. Active user numbers showed a slight downward trend, beginning with 315 and closing at 184.
MyHeritage: Family Tree & DNA from MyHeritage.com experienced a notable increase in revenue, reaching a high of $7.1K in the week of December 22. Downloads remained relatively stable, with a slight increase from 299 to 366. Active users initially decreased but rebounded sharply to 2.1K by the end of the quarter.
Air Apps Systems' Translate Now - AI Translator displayed consistent revenue, maintaining around $1.4K to $1.8K throughout the quarter. Downloads and active users remained steady, ending the period with 248 downloads and 555 active users.
The Schweizer AutoIndex - das Original app by R!Digital GmbH experienced a mild decline in revenue, starting at $1.9K and closing at $1.1K. Downloads remained stable, with minor fluctuations, while active users saw a slight decrease, ending at 372.
Finally, Vogelführer Birdlife Schweiz by Sunbird Images OHG experienced an increase in revenue, peaking at $2.4K in early December. Downloads showed a similar upward trajectory, reaching 160 by the end of the quarter.
These insights are based on data from Sensor Tower, where more detailed information can be found.