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AI Insights · Timothy · January 2026

Top 5 Play Pass Games Performance on iOS in Europe, Q4 2025

Explore the performance trends of top Play Pass games on iOS in Europe for Q4 2025, highlighting key metrics like downloads, revenue, and active users.

Top 5 Play Pass Games Performance on iOS in Europe, Q4 2025

In the fourth quarter of 2025, several Play Pass games on iOS showcased notable performance trends in Europe. According to data from Sensor Tower, these games experienced varying patterns in downloads, revenue, and active users.

Sudoku.com - Number Games from Easybrain Ltd showed impressive growth in weekly downloads, starting at approximately 57K and reaching a peak of 154K by the end of the quarter. Revenue followed a similar upward trend, peaking at around $8K in the final week of December. Active users increased steadily from 1.6M to over 2M.

Pixel Art - Color by Number also from Easybrain Ltd, saw a consistent rise in downloads, reaching over 72K in late December. Weekly revenue was stable, ending the quarter at nearly $10K. The app maintained strong user engagement, with active users peaking at over 516K.

Jigsaw Puzzles - Puzzle Games experienced a moderate increase in downloads, with a noticeable spike to over 32K in early December. Revenue saw a gradual increase, closing the year at around $3.3K. Active users remained steady, hovering around 170K to 186K.

Nonogram.com - Number Games witnessed a consistent download rate, peaking at 30K in December. Revenue showed a slight uptick, finishing at approximately $1.9K. Active users grew significantly, reaching over 737K by the year's end.

Finally, Touchgrind BMX 2 from Illusion Labs experienced fluctuating downloads, peaking at over 31K in October. Revenue was relatively stable, ending at around $2K. Active user numbers showed a downward trend, settling at about 125K.

These insights highlight the diverse performance patterns among leading Play Pass games in Europe, with further details available from Sensor Tower's comprehensive analytics.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2026