AI Insights · Timothy · January 2026
Top 5 Pixel Games on iOS in New Zealand: Q4 2025 Performance
Explore the performance trends of the top 5 pixel games on iOS in New Zealand during Q4 2025, with insights from Sensor Tower.
The fourth quarter of 2025 showcased intriguing trends for the top pixel games on iOS in New Zealand, according to Sensor Tower data.
Color by Number：Coloring Games, developed by Wildlife Studios, revealed an interesting pattern. Weekly revenue fluctuated, peaking at approximately $494 in early December. Downloads also varied, with a notable increase to 1.5K in late December. Active users saw a resurgence, rising from 2.4K in early November to 3.8K by the end of the year.
For Tomb of the Mask: Pixel Maze by Playgendary Limited, weekly revenue reached a high of $98 in October, before stabilizing around $40 in December. Downloads followed a similar trajectory, beginning at 380 and ending the quarter at 460. The game maintained a steady active user base, closing the year with 7K users.
Payge Ltd's Melon: Sandbox experienced a gradual increase in revenue, culminating in $313 in late December. Downloads mirrored this growth, climbing from 169 in September to 402 by year-end. Active users consistently grew, finishing the quarter at 10.8K.
Die Again: Troll Game Ever, published by Luong Vuong, saw modest revenue, peaking at $43 in late November. Downloads spiked to 704 in mid-November but saw no activity in December. Active users peaked at 2.1K in late November before declining.
Lastly, Cup Heroes from Voodoo demonstrated a revenue surge to $544 in early December. Downloads gradually increased, reaching 217 by the end of December. Active users peaked at 2.5K at the year's close.
These insights from Sensor Tower highlight the diverse performance dynamics among top pixel games on iOS in New Zealand during Q4 2025. For more detailed analytics, visit Sensor Tower's platform.
