AI Insights · Timothy · January 2026
Top 5 Pixel Games on iOS in the UK: Q4 2025 Performance
Explore the performance trends of the top 5 pixel games on iOS in the UK during Q4 2025, including downloads, revenue, and active users.
In the fourth quarter of 2025, the iOS platform in the United Kingdom saw significant activity among pixel games. Here's a closer look at the performance of the top five games in this category, based on data from Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced notable growth, with weekly revenue peaking at around $9.4K in the last week of December. The game also saw a surge in weekly downloads, reaching approximately 37.5K at the end of the quarter. Active users rose substantially from 61.7K to an impressive 122.9K by the quarter's close.
Melon: Sandbox by Payge Ltd demonstrated a steady increase in weekly revenue, culminating at about $8.5K by the week of December 22. Downloads fluctuated, peaking at 9K mid-quarter, while active users rose consistently, ending the quarter at over 103.6K.
Die Again: Troll Game Ever from Luong Vuong showed a rise in downloads early in the quarter, peaking at 7K in late October. However, both revenue and active users showed a declining trend towards the end of the quarter, with final active user numbers around 18.1K.
Tomb of the Mask: Pixel Maze by Playgendary Limited maintained stable weekly revenues, peaking at $669 in late December. Downloads fluctuated, with a notable increase to over 4.1K in the same week, while active users grew to 40.1K by the end of December.
Cup Heroes from Voodoo saw a steady rise in revenue mid-quarter, peaking at $6.5K in early November. Downloads started strong but declined slightly towards the end of the quarter, while active users remained relatively stable, closing at 13.9K.
These insights highlight the dynamic nature of the pixel games market on iOS in the UK. For more detailed analytics, visit Sensor Tower's platform.
