Top Photo & Video Apps on iOS in South Africa, Q4 2025

The fourth quarter of 2025 saw notable trends among the top photo and video applications on the iOS platform in South Africa. Here's a look at how these apps performed during this period, based on data from Sensor Tower.

CapCut: Photo & Video Editor from Bytedance Pte. Ltd. experienced a steady increase in weekly revenue, peaking at around $29.6K in the final week of December. Weekly downloads climbed significantly, reaching approximately 37K in the same week, while weekly active users grew from 490.7K to 620.3K over the quarter.

YouTube, published by Google, maintained a strong revenue stream with a peak of about $51.6K in late December. Weekly downloads showed an upward trend towards the end of the quarter, reaching around 13.8K. Active users consistently increased, ending the quarter at approximately 5.8M.

Instagram saw a decline in weekly revenue over the quarter, starting at around $2.5K and dropping to $372. However, downloads increased towards the end, with a high of 10.3K in mid-December. The app's active users remained relatively stable, ending the quarter at around 702.5K.

Canva: AI Photo & Video Editor by Canva showed fluctuations in revenue, peaking at about $29.4K in late November. Downloads fluctuated throughout the quarter, ending at approximately 6.2K. Active users saw a slight decline, closing the quarter at around 159.1K.

Snapchat from Snap, Inc. experienced steady revenue growth, reaching about $5.9K in late December. Weekly downloads increased steadily, peaking at 5.3K. Active users saw slight fluctuations but remained robust, ending the quarter with around 639.2K.

These insights from Sensor Tower highlight the dynamic landscape of photo and video apps in South Africa, with varying trends in downloads, revenue, and user engagement. For more detailed insights, visit Sensor Tower's platform.