Top 5 Photo and Video Apps on iOS in Kenya: Q4 2025 Performance

In the fourth quarter of 2025, several photo and video apps on the iOS platform in Kenya showcased notable performance trends, as reported by Sensor Tower.

CapCut: Photo & Video Editor by Bytedance Pte. Ltd saw steady growth in weekly revenue, starting at around $2.7K and peaking at $3.6K by the end of December. Downloads experienced a significant surge, climbing from 5.2K in late September to nearly 20K by the end of the year. Active users also increased robustly, reaching approximately 179K.

Instagram, developed by Instagram, Inc., showed a gradual decline in weekly revenue, ending the quarter at about $125. Downloads fluctuated, with a high of 4.4K in late December, while active users remained relatively stable, hovering around 176K.

YouTube from Google demonstrated strong weekly revenue trends, starting at $4.9K and maintaining around $5K towards the quarter's end. Downloads increased notably mid-quarter, peaking at 5.4K, alongside a consistent rise in active users, reaching 1.2M.

Snapchat by Snap, Inc. experienced fluctuating weekly revenue, increasing from $1.2K to $2.1K by December's end. Downloads saw a rise to 4.2K in late December, with active users closing the quarter at approximately 409K.

Hypic - Photo Editor & AI Art from Bytedance Pte. Ltd had minimal revenue throughout the quarter, with a slight increase in December. Downloads spiked significantly mid-December, reaching 16K, while active users grew steadily, ending the quarter at 3.2K.

These trends reflect the dynamic nature of user engagement and monetization in the photo and video app market in Kenya. For more detailed insights, visit Sensor Tower's website.