AI Insights · Timothy · January 2026
Top 5 iOS Personal Finance Apps in Kenya Q4 2025
Explore the performance trends of the top 5 personal finance apps on iOS in Kenya during Q4 2025, highlighting downloads and active users.
In the fourth quarter of 2025, the personal finance app landscape on iOS in Kenya showcased interesting trends. Here's a detailed look at the top five applications.
Chumz: Save & Invest from Moneto Ventures saw a significant increase in weekly downloads. Starting at around 262 downloads in early October, the app peaked impressively at 1.8K downloads by the end of December. Active users also increased steadily from 4.8K to 7.2K over the quarter.
Money Manager Expense & Budget by Realbyte Inc. experienced a modest rise in weekly downloads, beginning at 99 and reaching a high of 326 in early December. The app's active user base grew consistently from 586 to nearly 1K toward the year's end.
Splitwise showed a varied revenue pattern, with a notable peak of $182 in late December. Downloads were relatively stable, with a noticeable spike to 261 in late October. Active users fluctuated but increased from 241 to 333 throughout the quarter.
YeaIn Out had a strong start with over 1K downloads in its first week post-release in early November, marking a significant entry into the market.
Lastly, Exnеss Finаncе experienced a peak in downloads of 261 mid-October, although it declined to 26 by mid-November.
These insights are powered by Sensor Tower, where more detailed analytics can be explored.
