AI Insights · Timothy · January 2026
Top 5 iOS Personal Finance Apps in Italy: Q4 2025 Performance
Explore the performance of Italy's top personal finance apps on iOS in Q4 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2025, the personal finance app landscape in Italy on iOS saw notable trends across the top five applications. According to Sensor Tower, these apps demonstrated varied performance in downloads, revenue, and active users.
Splitwise from Splitwise, Inc. showed a strong increase in weekly revenue, peaking at approximately $1.5K by the end of December. Downloads fluctuated, with a significant rise to 17.5K in the final week, while active users grew from 472K to nearly 497K over the quarter.
The Money manager, expense tracker by Orange Dog had a modest revenue increase, ending the quarter at around $293. Downloads showed a recovery to 4.2K in the last week, while active users remained relatively stable, concluding at about 81K.
Monefy: Money Tracker from Reflective Technologies ApS experienced a steady stream of revenue, closing at $640. Downloads picked up pace towards the end, reaching 2.3K, and active users hovered around 57K to 61K throughout the quarter.
The Budget Planner App - Fleur by Akash Jain saw a slight increase in revenue, finishing at $359. Downloads were modest but saw a slight uptick to 1K in the final week, with active users maintaining around 9.7K.
Finally, the Expense & Budget App: Spendee from Cleevio s.r.o. maintained a consistent revenue stream, peaking at $896 mid-quarter. Downloads ended the quarter on a high note at 1.3K, while active users increased from 7.5K to about 9.6K.
For more detailed insights and data, visit Sensor Tower.
