AI Insights · Timothy · January 2026
Top 5 Personal Finance Apps on iOS in Uruguay: Q4 2025 Performance
Explore the performance trends of leading personal finance apps on iOS in Uruguay during Q4 2025, highlighting downloads, revenue, and user engagement.
In the fourth quarter of 2025, Uruguay witnessed notable trends in the personal finance app sector on the iOS platform, as tracked by Sensor Tower. Here's a closer look at the top five apps in this category.
Splitwise saw a remarkable increase in its weekly revenue, starting from approximately $529 and peaking at $974 by the end of December. Downloads followed a similar trajectory, climbing from 404 to 1.2K, while active users grew steadily from 7.8K to 11.7K.
Monefy: Money Tracker experienced fluctuations in revenue, starting at $10 and ending the quarter with a high of $313. Downloads remained relatively stable, ranging between 40 and 125, and active users saw a slight increase from 460 to 416.
The Buddy: Budget Planner App had a significant revenue spike in early November, reaching $223, but generally maintained lower figures around $5 to $61 towards the end of the quarter. Downloads were modest, peaking at 46, while active users hovered around 187.
Expense & Budget App: Spendee showed varied revenue, with a peak of $109 in mid-November. Downloads ranged from 46 to 271, and active users fluctuated, ending the quarter at 319.
Lastly, TravelSpend: Travel Budget App maintained low download numbers, rarely exceeding 6 per week, and revenue remained minimal, with a notable $223 in early October.
For further insights and detailed analytics, visit Sensor Tower’s platform.