AI Insights · Timothy · January 2026
Top 5 Personal Finance Apps on iOS in New Zealand: Q4 2025
Explore the performance trends of the top personal finance apps on iOS in New Zealand during Q4 2025, including downloads, revenue, and active user metrics.
In the fourth quarter of 2025, the personal finance app landscape on iOS in New Zealand saw notable trends. This analysis, based on data from Sensor Tower, highlights the performance of the top five apps in this category.
Splitwise experienced a significant increase in weekly revenue, culminating at approximately $613 in late December. Downloads also climbed, peaking at 900 in the final week, while active users fluctuated, starting at 11.7K and ending at 11.9K.
BuyBye - Save Money saw a decline in both downloads and revenue towards the end of the quarter. Weekly downloads decreased to 64, while revenue fell to $74 in the last week.
YNAB maintained a consistent user base with active users rising from 494 to 503. The app’s downloads reached a high of 99 in the last week of December, and revenue saw an increase, ending at $206.
Budget Bestie had a varied quarter, with a notable surge in downloads to 973 in early October. Active users increased to 1.1K by the end of December, while revenue showed a peak at $134 in the final week.
PocketSmith Sidekick had steady downloads, reaching 134 in the last week, and revenue showed a gradual rise, closing the quarter at $79.
For more detailed insights, visit Sensor Tower.
