AI Insights · Timothy · January 2026
Top 5 iOS Personal Finance Apps in Estonia: Q4 2025 Performance
Explore the performance trends of the top personal finance apps in Estonia's iOS market during Q4 2025, including downloads and revenue insights.
In the fourth quarter of 2025, Estonia's iOS market saw varied performances among the top personal finance apps. Here's a closer look at how these applications fared:
Bilance - Your Money & Budget experienced fluctuations in weekly revenue, starting at approximately $1K and peaking at $1.2K in early December. Weekly downloads remained modest, with a notable spike to 176 downloads in the final week of December.
Splitwise showed a steady increase in revenue, reaching $360 in late December. Download numbers varied slightly but remained relatively stable, ranging from 56 to 142 downloads per week.
Expense & Budget App: Spendee had inconsistent revenue, with peaks at $123 in November and fluctuations throughout the quarter. Downloads were consistent but low, peaking at 36 downloads in late September.
YNAB saw a significant revenue increase to $149 in mid-October, with other weeks showing minimal earnings. Downloads remained low, with slight increases towards the end of the year.
Monefy: Money Tracker had sporadic revenue with a peak of $107 in December. Download numbers were stable, with a slight increase towards the end of the quarter.
These insights are based on data from Sensor Tower, offering a detailed view of the app market's dynamics. For more detailed analytics and trends, visit Sensor Tower's platform.