AI Insights · Timothy · January 2026
Top 5 Navigation and Maps Apps on iOS in Kenya: Q4 2025
Explore the performance of the leading navigation and maps apps on iOS in Kenya during Q4 2025, highlighting key trends in downloads and active users.
In the fourth quarter of 2025, the performance of top navigation and maps applications on iOS in Kenya displayed notable trends. This analysis, based on Sensor Tower data, offers insights into the weekly downloads and active user metrics for these apps.
Google Maps, published by Google, showed a consistent increase in weekly downloads, starting at 7.6K and peaking at 10.9K in late December. Active users also demonstrated a steady rise from 195.4K at the beginning of the quarter to 202.3K by its end.
Google Earth experienced a sharp decline in downloads from 10.8K initially to just over 200 by the quarter's end. However, active users grew modestly from 3.8K to 4.2K throughout the period.
The performance of Waze Navigation & Live Traffic was relatively stable, with downloads fluctuating slightly around 200 to 600. Active user numbers rose from 3.2K to 3.5K, indicating a steady user base.
Nairobi Expressway had lower download numbers, ranging from 100 to 200 weekly, with no active user data available.
Finally, AMap Global saw a gradual decline in downloads from 200 to around 120, while active users rose from 2.3K to 2.8K, suggesting increased engagement among existing users.
These trends provide a snapshot of the competitive landscape for navigation apps in Kenya. For more detailed insights, visit Sensor Tower.
