AI Insights · Timothy · January 2026
Top Navigation and Maps Apps on iOS in the UK: Q4 2025
Explore the performance of the top 5 navigation and maps apps on iOS in the UK during Q4 2025, with insights into downloads, revenue, and active user trends.
In the fourth quarter of 2025, the performance of the top navigation and maps apps on iOS in the United Kingdom showcased varied trends in downloads, revenue, and active users. This analysis is based on data from Sensor Tower.
Google Maps experienced a notable increase in weekly revenue, peaking at $57 in mid-December. Weekly downloads fluctuated, reaching a high of approximately 57K in late October, while active users remained relatively stable around 23M, with a slight dip towards the end of the quarter.
For Waze Navigation & Live Traffic, weekly downloads showed a peak of about 38.7K in late October. Active users fluctuated, hitting a high of approximately 2.5M in mid-December.
Google Earth saw weekly downloads peak at 24.1K in early November. Active users experienced a gradual increase, ending the quarter at around 382K.
The app what3words: Navigation & Maps from what3words Ltd. witnessed a steady increase in weekly revenue, reaching over $2.2K by the end of December. Downloads decreased over the quarter, while active users peaked at 429K in early October.
Lastly, myRAC showed a consistent download rate with a peak of about 14.6K in mid-December. Active users showed a peak in early December at approximately 154K.
For more detailed insights and data, visit Sensor Tower.
