AI Insights · Timothy · January 2026
Top 5 Match 3 Games on iOS in New Zealand Q4 2025
Discover the performance trends of the top 5 Match 3 games on iOS in New Zealand during Q4 2025, including downloads, revenue, and active users.
In the fourth quarter of 2025, the top Match 3 games on iOS in New Zealand showcased varied performance metrics, according to Sensor Tower data.
Township from Playrix experienced fluctuations in weekly revenue, peaking at approximately $23.3K in the final week of December. Weekly downloads saw a significant rise towards the end of the quarter, reaching around 2.8K, while active users increased from 15.4K to 17.3K.
Goods Puzzle: Sort Challenge by ONESOFT GLOBAL PTE. LTD. showed a steady increase in weekly revenue, ending the quarter at about $1.4K. Downloads fluctuated, peaking at 1.6K early in the quarter, and active users saw a slight decline, ending at 6.2K.
Gossip Harbor®: Merge & Story from Microfun Limited demonstrated strong revenue growth, reaching $47.8K by the end of December. Downloads saw a gradual increase, ending at 1.4K, and active users rose from 23.3K to 28.6K over the quarter.
Match Villains by Good Job Games had a notable increase in revenue, climbing to $2.8K in late December. Downloads fluctuated, with a peak of 1.1K in October, while active users grew steadily from 2.2K to 4.3K.
Tasty Travels: Merge Game by Century Games Pte. Ltd. also saw revenue growth, reaching $6.4K in the last week of December. Downloads increased moderately, peaking at 1K, and active users rose from 2.5K to 4.6K.
These trends provide a glimpse into the dynamic landscape of the Match 3 gaming market in New Zealand. For more detailed insights, visit Sensor Tower's platform.
