AI Insights · Timothy · January 2026
Top 5 Match 3 Games on iOS in New Zealand: Q4 2025
Explore the performance of the top 5 Match 3 games on iOS in New Zealand during Q4 2025, including trends in downloads, revenue, and active users.
The fourth quarter of 2025 saw interesting trends in the performance of top Match 3 games on iOS in New Zealand. Here’s a detailed look at the top five games based on data from Sensor Tower.
Royal Match by Dream Games experienced fluctuations in weekly revenue, peaking at around $45K in late October and ending the quarter at $44K. Weekly downloads showed a significant increase towards the end of December, reaching over 1K. The game maintained a strong user base, with active users rising from approximately 44K to nearly 49K by the end of the quarter.
Gossip Harbor®: Merge & Story from Microfun Limited displayed a notable rise in revenue, closing the quarter at about $48K. Downloads surged to over 1.4K in the last week of December. The game also saw an increase in active users, climbing from 23K to 28K.
Candy Crush Saga by King maintained stable revenue, with a peak of $35K in the final week. Downloads showed a steady climb, ending at nearly 1K. Active users fluctuated slightly but remained around 6.5K.
Township by Playrix had a strong finish with revenue reaching $23K. Downloads peaked at 2.8K in the last week, and active users increased from 15K to 17K.
Gardenscapes, another Playrix title, saw stable revenue, peaking at $19K. Downloads and active users remained steady, with a slight increase in both metrics towards the end of the quarter.
These trends highlight the dynamic nature of the Match 3 game market in New Zealand. For more detailed insights, visit Sensor Tower.
