Top 5 iOS Lifestyle Apps in Romania: Q4 2025 Performance

In the fourth quarter of 2025, Pluxee from Pluxee International showed fluctuating download numbers. Starting with 14.2K downloads at the beginning of the quarter, it saw a decline to around 3.2K by the end of December. Active users showed a similar trend, with numbers peaking at approximately 133K in early November before dropping to 91K by the end of the quarter.

Glovo: Food Delivery, Takeaway, published by Glovoapp 23 SL, maintained a relatively stable download rate with a slight increase towards the end of December, reaching 5.3K downloads. Its active user base fluctuated, peaking at 368.9K in late September and ending the quarter at 271.5K.

Pinterest showed a steady increase in downloads, with numbers rising from 4K in late September to 4.7K by the end of December. Active users grew consistently, starting at 679.5K and closing the quarter at 734.2K.

Edenred experienced a notable increase in downloads mid-quarter, peaking at 6.5K in early December before declining to 1.7K by the end of the month. Active users peaked at 335.5K mid-December, though numbers decreased to 226.3K by the quarter's end.

Finally, MERO - Programări Online saw a consistent download rate, with a slight dip at the end of the quarter, dropping from 2.8K to 2K. Active users increased significantly from 61.9K in late September to 89.8K by mid-December, before settling at 64.3K.

These insights are based on data from Sensor Tower, offering a comprehensive look at the app market trends during this period. For more detailed analytics, visit Sensor Tower's website.