Top 5 Lifestyle Apps Performance on iOS in New Zealand - Q4 2025

The fourth quarter of 2025 saw notable trends among the top lifestyle apps on the iOS platform in New Zealand, as reported by Sensor Tower.

Z Energy App exhibited a consistent decline in weekly downloads, starting from approximately 8.4K in early October and tapering down to about 2.6K by the end of December. Despite this, the app maintained a stable base of weekly active users, fluctuating between 113.8K and 105.2K during the same period.

Pinterest experienced a gradual increase in downloads, beginning at about 2.1K in late September and climbing to roughly 2.7K by the end of the year. Weekly active users showed some volatility, peaking at 195K mid-December before settling around 183.6K at year-end.

Lemon8 - Lifestyle Community saw an upward trend in downloads, with numbers rising from 1.8K to a peak of 2.9K in the week of December 22. The app's weekly active users also increased, starting at 9.8K and reaching 16.7K by the quarter's close.

Cashpoints had a notable spike in downloads, peaking at 6.5K in mid-October before experiencing a steady decline to 739 by the end of December.

Mobil New Zealand demonstrated a consistent increase in downloads, starting at 1.8K and reaching 2.1K by the end of the quarter. The app also saw a steady rise in active users, beginning at 40.6K and growing to 48K by the end of December.

For more detailed insights and data, visit Sensor Tower's platform.