AI Insights · Timothy · January 2026
Top Insurance Apps on iOS in Mexico: Q4 2025 Performance
Explore the performance trends of the top 5 insurance apps on iOS in Mexico for Q4 2025, with insights into downloads and active users.
In the fourth quarter of 2025, the top insurance applications on iOS in Mexico demonstrated varied performance in terms of downloads and active users. Let's delve into the specifics of each app's journey over this period.
Soy Cliente GNP from GNP Seguros saw consistent weekly downloads, peaking at approximately 3.1K in mid-December. Active users showed a notable increase, climbing from 19.4K at the start of the quarter to a peak of 27.4K in early December, before closing the quarter at 20K.
QMóvil maintained a steady download rate throughout the quarter, with weekly figures mostly hovering around 1.5K. Despite no revenue data available, QMóvil's download consistency suggests a stable user interest.
My AXA México exhibited a gradual increase in weekly downloads, reaching just over 1K by the end of December. Active users remained fairly stable, starting at 8K and closing the quarter at around 8.4K.
BBVA SOS experienced fluctuations in downloads, with a significant peak of 1.9K in mid-December. The active user base increased from 9.6K at the start to a high of 12.1K towards the end of the quarter.
Finally, SEGUROS BANORTE SA DE CV saw a relatively stable download pattern, averaging around 700 downloads weekly, although no active user data was recorded.
For more detailed insights and data, visit Sensor Tower. These trends provide a glimpse into the dynamic landscape of insurance apps in Mexico, highlighting user engagement and interest levels throughout the quarter.