AI Insights · Timothy · January 2026
Top 5 iOS Insurance Apps in Kenya: Q4 2025 Performance
Discover the performance trends of Kenya's top iOS insurance apps in Q4 2025, with insights into downloads and user engagement from Sensor Tower data.
In the fourth quarter of 2025, the performance of the leading insurance applications on the iOS platform in Kenya displayed varied trends. According to data from Sensor Tower, these apps experienced different patterns in downloads and user engagement.
ICEA LION Client App showed fluctuating download numbers, starting with 277 downloads at the end of September and peaking at 653 downloads in the week of November 10. Despite this peak, the app concluded the quarter with 103 downloads.
MyBritam maintained a consistent download rate, with numbers ranging from 145 to 192 downloads weekly. Interestingly, it also saw a steady rise in active users, climbing from 1.9K at the start of the quarter to over 2.1K by the end.
For Bima Yangu, downloads were relatively stable, ranging from 57 to 134 weekly, with a notable increase towards the end of the quarter.
My M-TIBA observed a drop in downloads mid-quarter, with a low of 13 downloads in the week of December 22, before recovering slightly to 94 downloads by the end of December.
Lastly, Bidii Chama experienced low download numbers throughout the quarter, with a slight peak at 31 downloads in mid-December.
Overall, these trends highlight the diverse dynamics of the insurance app market in Kenya. For more detailed insights and data, visit Sensor Tower's platform.
