Top Health and Fitness Apps on iOS in Bulgaria - Q4 2025

In the fourth quarter of 2025, the top health and fitness apps on iOS in Bulgaria showed varied performance, with data insights provided by Sensor Tower.

MyFitnessPal: Calorie Counter experienced a stable trend in weekly revenue, peaking at around $2.4K in late October. Weekly downloads remained consistent, with a slight increase to 444 in early November. Active users saw a decline from 11.8K to 9K over the quarter.

Strava: Run, Bike, Walk showed a downward trend in revenue, starting at $2.3K and ending at $1.5K by the end of December. Downloads fluctuated, with a notable rise to 514 in the final week. Active users remained steady, averaging around 10.5K throughout the quarter.

Flo Cycle & Period Tracker saw a revenue increase, peaking at $1.7K mid-November. Downloads surged towards the end of the quarter, reaching 493. Active users showed resilience, maintaining around 7.8K by December’s end.

Cal AI - Calorie Tracker experienced a decline in revenue, starting at $954 and dropping to $458 by late December. Downloads were highest at the quarter's close, reaching 514. Active users remained relatively stable, averaging around 2.2K.

Balanced Body had a fluctuating revenue performance, with a peak of $1.2K in late September. Downloads were minimal, showing a slight increase to 113 in the final week.

For more detailed insights and data, visit Sensor Tower.