Top 5 Fashion Games on iOS in South Africa: Q4 2025 Performance

In the fourth quarter of 2025, the top fashion games on iOS in South Africa showcased varying trends in downloads, revenue, and active users. Here's a breakdown of the performance of these top apps based on data from Sensor Tower.

DREST: Fashion Dress Up Game by Drest Limited saw a steady weekly revenue, peaking at approximately $293 in late September. However, its weekly downloads experienced a significant decline, dropping from 749 to just 95 by the end of December. The active user base also decreased from 797 to 201 throughout the quarter.

Super Stylist Fashion Makeover from CRAZY STYLE LTD had an interesting quarter with a substantial increase in revenue, reaching $252 in late November. Downloads peaked at 1.1K in the last week of December, and active users surged from 989 to 2.9K during the same period.

Sort It Right: Relax Puzzle by Lemon Global Limited had modest revenue figures, with a peak of $34 in the final week of December. Downloads varied, peaking at 793 in mid-October, while active users fluctuated, ending the quarter at 312.

Merge Fashion: Romance Story from Wind's Choice Tech Limited saw a peak revenue of $190 in mid-December. Downloads increased significantly towards the end of the quarter, reaching 487. Active users also rose, ending at 1.3K.

Paper Doll Makeover & Dress Up by Getsmart LLC had sporadic revenue, with no clear peak. Downloads climbed steadily, peaking at 418 in late December. The app maintained a strong active user base, growing from 2.6K to 3.3K.

These insights from Sensor Tower highlight the dynamic nature of the fashion gaming market on iOS in South Africa, with each app demonstrating unique trends in user engagement and monetization.