AI Insights · Timothy · January 2026
Top 5 Fashion Games Performance on iOS in Switzerland: Q4 2025
Explore the performance trends of the top 5 fashion games on iOS in Switzerland during Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, Switzerland's iOS platform saw varied performances from the top five fashion games, as reported by Sensor Tower.
Skincare Time: Makeover ASMR demonstrated a consistent increase in weekly downloads, starting from 89 and peaking at 663 by the end of December. Its weekly active users mirrored this growth, climbing from 866 to 1950.
Sort It Right: Relax Puzzle experienced a peak in weekly downloads at 460 in late October, followed by a gradual decline to 201 by the end of the year. Revenue remained relatively stable, with slight fluctuations around $25, closing at $18.
Merge Fashion: Romance Story saw a notable increase in weekly revenue, reaching $855 in the week before Christmas. Downloads showed a similar upward trend, culminating at 519 in the last week of December, while active users expanded from 749 to 1336.
Makeup Stylist -DIY Salon game recorded a significant rise in weekly downloads, ending the quarter with 723. Revenue also saw a notable jump, closing at $128. Active users increased consistently, starting at 3175 and reaching 4486.
Lastly, Fashion Queen: Dress Up Game maintained a steady rise in weekly downloads, which reached 464 in late December, while active users grew from 2440 to 3762. Revenue showed fluctuations, with intermittent peaks and troughs.
For more detailed insights, visit Sensor Tower.
