Top Fashion Games on iOS in the US: Q4 2025 Performance

In the fourth quarter of 2025, the top fashion games on iOS in the United States showed diverse performance trends in terms of downloads, revenue, and active users. Here's a look at the top five games:

Project Makeover by Magic Tavern, Inc. experienced a notable fluctuation in weekly revenue, peaking at approximately $1.2M in late September and ending the year with $1.01M. Weekly downloads reached a high of 24.2K in the last week of December, while active users showed a decline from 404.6K at the start of the quarter to 397.8K by the end.

Glow Fashion Idol from Crazy Labs maintained a relatively stable revenue pattern, with a peak of $130K in the final week. Downloads increased significantly towards the end of the year, with the highest at 38.6K. Active users showed a rise, ending the quarter at 65.6K.

SuitU: Fashion Avatar Dress UP by Libii HK Limited saw a peak in revenue at $123K in early November. Downloads grew to 21K in the last week, and active users increased from 64.7K to 111.9K throughout the quarter.

Covet Fashion: Dress Up Game, published by Crowdstar LLC, experienced a revenue peak of $113.7K in early November. Downloads reached 5.4K by the end of December, while active users increased from 168.1K to 168K.

Chibi Dolls - Games for Girls by Brainytrainee Ltd showed a steady increase in revenue, peaking at $56.1K in late November. Downloads and active users saw a rise towards the end of the quarter, with downloads reaching 28.5K and active users growing to 131.2K.

These insights, sourced from Sensor Tower, highlight the dynamic landscape of fashion games on iOS in the US during this period. For more detailed insights, visit Sensor Tower's platform.