Top Drawing & Coloring Apps on iOS in South America Q4 2025

In the fourth quarter of 2025, the drawing and coloring app category on iOS saw notable activity in South America, with several apps demonstrating varying trends in downloads, revenue, and active users. This analysis provides insights into the performance of the top five apps, based on data from Sensor Tower.

Happy Color by Numbers Game by X-Flow showed a dynamic trend in weekly revenue, starting at approximately $198 in late September and peaking at $319 by the third week of December. Downloads began at 17.5K, fluctuated slightly, and ended the year at around 19.2K. Active users rose steadily from 192.5K to a peak of 289.8K in late December.

Color by Number：Coloring Games from Wildlife Studios experienced a consistent increase in revenue, reaching $8.6K by the end of the quarter. Downloads surged dramatically in December, starting from 13.7K and climbing to 25.3K. Active users initially decreased but rebounded significantly, finishing the year at 55.9K.

Paint by Number Coloring Game by Oakever Games maintained a relatively stable revenue, peaking at $192 in mid-October. Downloads showed a gradual increase, reaching 11.4K by the end of December. Active users saw a sharp decline early in the quarter, stabilizing around 8.5K.

Color Pop AI - Coloring Book from MWM held steady in revenue, hovering around $6.5K towards the year-end. Downloads peaked at 10.3K in late October but declined to 6.1K by December. Active users fluctuated slightly, ending the quarter at approximately 13.2K.

Coloring ASMR by Zego Global Pte Ltd, while not generating revenue, saw a notable increase in downloads, reaching 9.7K by the end of December. Active users remained relatively stable throughout, rising to 12K by the end of the quarter.

For more detailed insights and further analysis, visit Sensor Tower's platform.