AI Insights · Timothy · January 2026
Top 5 Meal Kits & Specialty Foods Apps on iOS in the US Q4 2025
Explore the performance trends of the leading meal kit and specialty foods apps on iOS in the US during Q4 2025, with insights on downloads and active users from Sensor Tower.
The fourth quarter of 2025 saw varying trends among the leading meal kits and specialty foods applications on the iOS platform in the United States. Here's a look at how these top apps performed based on data from Sensor Tower.
Factor_ Prepared Meal Delivery experienced a notable fluctuation in weekly downloads, starting at approximately 22K and dipping to around 8K in November before surging to nearly 28K by the end of December. Weekly active users showed a gradual decline from about 393K to 212K through the quarter.
The HelloFresh: Meal Kit Delivery app had a stable download pattern, with a peak of approximately 13.7K in the final week. Active users decreased from about 954K to 648K, reflecting a downward trend over the quarter.
For Vivino: Drink The Right Wine, weekly revenue peaked at around $29K in October before stabilizing around $26K. Downloads saw a significant rise to over 10K in late December, while active users increased from 157K to 264K, showing robust engagement.
Thrive Market saw its downloads increase from about 7.5K to over 11K by the end of the quarter. Active users initially rose to 273K in October but later settled at around 222K.
Lastly, the Misfits Market Grocery App observed a gradual rise in downloads, reaching over 13K by the end of December. Active users increased from 118K to 78K, with a notable peak in engagement in the latter part of the quarter.
These insights provide a snapshot of the market dynamics for meal kits and specialty foods apps in Q4 2025. For more detailed analytics and trends, visit Sensor Tower.
