AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps on iOS in Latin America Q4 2025
Explore the performance of the top consumer finance apps on iOS in Latin America during Q4 2025, highlighting trends in downloads and active users.
The fourth quarter of 2025 saw significant activity among the top consumer finance applications on the iOS platform in Latin America. According to Sensor Tower, these apps demonstrated notable trends in weekly downloads and active user numbers.
Nu from NU PAGAMENTOS S/A INSTITUICAO DE PAGAMENTO experienced a peak in weekly downloads, reaching approximately 143K in early November before stabilizing around 108K by the end of December. The app maintained a strong base of weekly active users, fluctuating slightly but remaining above 15M throughout the quarter.
Inter – Banking & Investing saw its weekly downloads peak at about 93K in late October, followed by a gradual decline to 50K by the end of December. Active users hovered around 4.9M, with some fluctuations but no significant drops.
CAIXA showed a consistent rise in weekly downloads, culminating in a notable increase to 127K in the last week of December. The app's active user count also saw a significant jump, ending the quarter at over 5.3M.
Banco Itaú: Conta, Cartão e + maintained a steady download rate, peaking at approximately 62K in early November. Active users remained around 5M, with slight increases observed during the quarter.
CAIXA Tem experienced a gradual rise in downloads, reaching 73K in the final week of December. The app saw a rebound in active users, closing the quarter with over 2M.
For more detailed insights and data, visit Sensor Tower's platform.