AI Insights · Timothy · January 2026
Top 5 iOS Consumer Finance Apps in Ghana: Q4 2025 Performance
Explore the download and active user trends of the top consumer finance apps in Ghana for Q4 2025, based on Sensor Tower data.
In the fourth quarter of 2025, the top consumer finance apps on the iOS platform in Ghana demonstrated varied performance in terms of downloads and active user engagement. Data from Sensor Tower provides insights into the trends for these leading applications.
The GCB Mobile App saw a notable surge in weekly downloads, particularly in December, where downloads peaked at approximately 25.5K in the week of December 8. Active users fluctuated slightly throughout the quarter, ending with a rise to around 229.7K by the end of December.
Fidelity Bank Ghana experienced a consistent download pattern with minor variations, maintaining weekly downloads between 1.5K and 2.5K. Active user numbers showed a slight overall increase, closing the quarter at around 34.4K.
The Ecobank Mobile App maintained steady download numbers, averaging around 1.5K weekly. Active users started the quarter at 44.2K, with a gradual decline to 36.5K by the end of the year.
For Affinity, downloads were relatively stable, hovering around 1K weekly, showing slight fluctuations but no significant spikes or drops.
Lastly, the CalBank App maintained a moderate download rate, peaking at 1.2K in the final week of December.
These insights highlight the dynamic nature of app engagement in the consumer finance sector in Ghana. For more in-depth analytics and trends, refer to Sensor Tower's comprehensive data.