AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps on iOS in UAE: Q4 2025 Performance
Explore the performance of the leading consumer finance apps in the UAE on iOS during Q4 2025, highlighting trends in downloads and active users.
In the fourth quarter of 2025, the top consumer finance applications in the UAE on the iOS platform demonstrated varied performance in terms of downloads and active users, as observed from Sensor Tower's data.
Mashreq UAE - Digital Banking showed a consistent pattern in weekly downloads, with figures ranging from approximately 5K to 6K. Active users started the quarter at around 213K, dipping slightly mid-quarter to 180K, before ending strong at 217K.
FAB Mobile Banking experienced a gradual decline in downloads, beginning at 4.9K and dropping to about 4K by the end of December. Active users also saw a decrease, starting at nearly 299K and closing the quarter at 260K.
ENBD X maintained a stable download rate, fluctuating between 4.3K and 5.2K weekly. Active users remained robust, peaking at over 621K initially and stabilizing at 610K by the quarter's end.
ADIB Mobile Banking saw download numbers hovering around 4K, with a slight peak at 5K in early October. Active users showed an initial drop from 302K to 256K mid-quarter, then a recovery to approximately 294K.
Lastly, ADCB had weekly downloads ranging from 3.4K to 4.3K. Active users fluctuated, starting at 474K, dipping to 385K, and then recovering to end the quarter at 434K.
These insights into app performance in the UAE provide a glimpse into user engagement trends, with more detailed analysis available from Sensor Tower.
