AI Insights · Timothy · January 2026
Top 5 Consumer Finance Apps on iOS in Romania: Q4 2025
Explore the performance trends of the leading consumer finance apps on iOS in Romania during Q4 2025, with insights on downloads, revenue, and active users from Sensor Tower.
In the fourth quarter of 2025, the top consumer finance apps on the iOS platform in Romania exhibited diverse performance trends. This analysis, powered by Sensor Tower data, highlights key metrics such as downloads, revenue, and active users.
Splitwise experienced fluctuating revenue, peaking at $95 in mid-December. Downloads showed a significant rise towards the end of December, reaching 333, while weekly active users increased steadily from 1.7K in early November to over 2.2K by the end of December.
Expense & Budget App: Spendee maintained a steady revenue stream, with a notable increase to $87 in mid-December. Downloads surged to 351 in the last week of December, while active users increased from 1.2K at the quarter's start to over 1.6K by the end of December.
YNAB showed a revenue peak of $105 at the beginning of December. Downloads varied, hitting 115 in the final week, while active users rose from 181 in September to 229 by the end of December.
Wallet - Daily Budget & Profit saw consistent revenue, peaking at $67 in late December. Downloads were highest at 217 in the last week, with active users slightly fluctuating around 1.8K throughout the quarter.
Budget Planner App - Fleur experienced a notable revenue increase to $134 at the end of December. Downloads spiked dramatically to 2K in the final week, with active users growing from 195 at the start to over 2.3K by the quarter's end.
These insights reflect the dynamic landscape of consumer finance apps in Romania, with detailed data available through Sensor Tower for those seeking further analysis.
