AI Insights · Timothy · January 2026
Top 5 Beauty Retail Apps on iOS in Serbia Q4 2025
Explore the performance trends of the top beauty retail apps on iOS in Serbia during Q4 2025, with insights from Sensor Tower.
In the fourth quarter of 2025, the beauty retail app market on iOS in Serbia showcased varied performance trends among the top five applications. Data from Sensor Tower provides a detailed look at weekly downloads and trends across these apps.
Mein dm saw a notable fluctuation in weekly downloads, starting strong at 5.3K in early October and leveling off towards the end of the quarter with numbers around 2.4K. Despite a dip mid-quarter, downloads peaked again at 3K in late December.
Alexandar Cosmetics maintained a consistent download rate throughout the quarter, with numbers hovering around 100 downloads weekly, peaking at 110 downloads in mid-November.
Gold Apple: beauty store experienced a gradual increase in downloads, beginning at 70 and ending the quarter with 113 downloads. This steady rise indicates growing interest over the months.
ЛЭТУАЛЬ: косметика, парфюмерия displayed an interesting trend with a spike in mid-November at 93 downloads, followed by a decline and another rise to 83 downloads by late December.
P Louise Cosmetics had a significant surge in downloads in early November, reaching 296 downloads, but generally maintained lower figures around 40 downloads in the subsequent weeks.
These insights, derived from Sensor Tower, highlight the dynamic nature of the beauty retail app market in Serbia on the iOS platform during Q4 2025. For more detailed analytics, further exploration on Sensor Tower is recommended.