Top Beauty Retail Apps on iOS in Portugal Q4 2025

The fourth quarter of 2025 saw varied performance among the top beauty retail apps on the iOS platform in Portugal. Data sourced from Sensor Tower provides insights into weekly downloads and active user metrics.

Perfumerías Primor experienced fluctuations in downloads throughout the quarter. Downloads peaked at over 10K in early October, followed by a decrease, and then peaked again at 8.5K in mid-November. Active users showed a similar trend, starting at 9K, rising to a peak of 19.5K in late November, and then stabilizing around 13K by the end of December.

SEPHORA - Maquillage, Parfum saw a gradual increase in both downloads and active users. Downloads reached a high of 4.8K in late November, while active users climbed steadily from 6.4K to an impressive 23.2K by the end of December.

Notino: profumi e cosmetici had relatively lower download numbers, peaking at 2.8K in late November. Active users remained fairly stable, starting at 6.5K and reaching 5.3K by the quarter's end.

Rituals Home & Body Cosmetics showed a significant initial spike in downloads, hitting 2.2K in early October, but numbers tapered off to below 1K by late December. Active user numbers mirrored this trend, peaking at 4K in early October and settling around 1.8K by the end of the period.

Douglas – Perfumes e Cosmética maintained steady download figures, with a peak of 688 in late November. Active users consistently increased, starting at 7.5K and reaching 9K by the end of December.

For more detailed insights and analysis, visit Sensor Tower's platform.